Version: 1.0 Published: October 2020 (update 20220927)

In this privacy policy for ANHUI SINCA NEW MATERIAL CO., LTD.(also refer to SINCA NEW MATERIAL), address: No. 780 South Suzhou Road Chuzhou Anhui. it is explained what personal data is, what types of personal data we collect, for what purposes said data is collected, how it is processed and what rights you have in this regard. You can rest assured that your personal data is handled with care.

Personal Data Processing

What is personal data

Personal data means any information relating to an identified or identifiable natural person, such as for instance your contact information, your order data or your product data.

General principles for personal data processing

SINCA NEW MATERIAL adhere to the following principles when processing your personal data:

1.we will only collect personal data for specified, explicit and legitimate purposes;

2,will not collect personal data beyond what is necessary to accomplish those purposes;

3,we will not use personal data for purposes other than that for which the data was collected, except as stated herein, or with prior consent;

4.we will not transfer personal data to third parties, except as stated herein, or with prior consent;

5.we will do our best to ensure that information is up to date by encouraging you to verify your personal data periodically;

6.we will maintain appropriate technical and organizational measures to protect your personal data against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access and against all other unlawful forms of processing;

7.except when stated herein, we will not store personal data longer than is necessary to accomplish the purpose for which the data were collected or for which they are further processed, or as is required by law.

Personal data we collect and process

When you engage with SINCA NEW MATERIAL via various channels, including our websites, apps, dealers and customer support, we collect and process your personal data. The personal data that we collect and process can be category as follows:

1.Your personal details, such as your name, e-mail address, physical address (if provided), phone number (if provided), IP address, in some cases geo location and language.

2,Your purchase information, such as your personal details as specified above, company name (if provided), your delivery information, such as delivery address, if different from physical address, your order information, such as product name, quantity, product name, stock keeping unit no. and product serial no., quantity, date of purchase and dealer information, your payment information, such as credit card or similar payment information and friend referral (if applicable).

3,Your use information, such as your personal details as specified above, information regarding your (paired) SINCA NEW MATERIAL product(s), including product serial number(s), stock keeping unit no., product and app usage type, date and frequency, log-in credentials, 

4,Requests for customer support and technical assistance, containing your personal details, as specified above, product serial number, product warranty information, place of purchase and other relevant information, which SINCA NEW MATERIAL may inquire in order to proceed with your request.

5.Information provided when completing surveys, questionnaires and feedback forms, such as your personal details, as specified above, your SINCA product warranty ID, place of purchase, your feedback on your use of SINCA product(s) and evaluation of the same, your location information.

6.Your behaviour information are collected via Cookies or related technical in order to remember your preferences, to understand how our websites and app(s) are used and to customize our marketing offerings. 

How we use your personal data

We only collect and process personal data, if at least one of the below mentioned purposes applies:

1.We provide you with customized information on news, events, competitions and similar marketing content related to SINCA NEW MATERIAL, its products and products made in collaboration with third parties. Our processing in this regard will be based on your consent thereto.

2.We handle your purchase orders, complete purchase transactions, ensure delivery of purchased product(s), handle possible returns. Our processing is necessary for the performance of a contract, to which you are a party.

3.We provide you with relevant product software updates and make your future purchases easier by remembering your shipping details. Our processing is necessary for the purposes of the legitimate interests pursued by Bang & Olufsen Group and such processing is not considered to be harmful towards you.

4.We provide you with customer support, handle your requests or complaints and provide you with product warranty support. Our processing is necessary for the performance of a contract, to which you are a party.

5.We ensure better customer experience by providing you with personal benefits, such as discounts or customized offers based on previous purchases and possible friend referrals. Our processing in this regard will be based on your consent thereto.

Our disclosure of your personal data to third parties

As a general principle, we collect and process data in order to facilitate or improve SINCA NEW MATERIAL products, services or offers. We do not sell your personal data or share the said data with third parties, except to the extent stated in this Privacy Policy. 

We may disclose your personal data to third parties to the extent required by law, court order or a decision rendered by a competent public authority and for the purpose of law enforcement. In addition, we may share your personal data with the following third parties:

1.Our group companies and authorized SINCA NEW MATERIAL dealers in order to deliver products and services to you, to ensure a consistent level of service across our products and services, to enhance our products, services and your customer experience.

2.Third party vendors carrying out services on our behalf, including billing, sales, marketing, IT support, advertising, analytic, research, customer support, product service support, shipping and purchase order fulfillment, data storage, validation, security, fraud prevention, payment processing, and legal services. Such third-party vendors have access to perform these services but are prohibited from using your personal data for other purposes.

3. Third parties in order to establish, exercise or defend legal rights of SINCA NEW MATERIAL.

4.Third parties in the event of any merger, sale, joint venture, transfer or other disposition of all or any SINCA NEW MATERIAL assets or stock (including without limitation in connection with any bankruptcy or similar proceedings).

5.Other third parties subject to your consent.

When we disclose your personal data to a third party, we take all reasonable steps to ensure that those third parties are bound by confidentiality and privacy obligations with respect to the protection of your personal data. The disclosure is conducted in compliance with legal requirements, including entering into data processing agreements with the relevant third parties, to ensure that personal data is only processed in accordance with our instructions, applicable law and regulations and for the purpose specified by us and to ensure adequate security measures.

Retention of your personal data

We keep your information for no longer than necessary for the purposes for which it is collected. The length of time for which we retain information depends on the purposes for which we collected and use it.

Personal data related to your purchase and product warranty information is kept and processed for a period of either five (5) years from the date of purchase, or if such data is legitimately processed for other purposes, such as providing you with personal benefits or customized direct marketing upon your consent or for pursuing our legal claims, where maintaining such information is considered necessary.

Personal data related to our provision of direct marketing to you is kept and processed for a period of maximum three (3) years from the date you last have been active in opening our marketing communication or otherwise indicated interest in such communication.

Personal data related to our provision of personal benefits to you is kept and processed for a period of five (5) years from the date of your last purchase of SINCA NEW MATERIAL product. Personal data related to your feedback on our products and services is kept and processed for a period of two (2) years from the completion date of the given survey, questionnaire of feedback form.

Relevant personal information will be deleted after expiry of the above-mentioned periods, unless such data legitimately can be kept and processed for other processing purposes, which we have legal basis for. 


We use cookies and similar technologies like pixels, tags and other identifiers in order to remember your preferences, to understand how our websites and apps are used and to customize our marketing offerings.

A cookie is a small text file that is placed on your computer or mobile device when you visit a site, that enables us to: (1) recognize your computer; (2) store your preferences and settings; (3) understand the web pages of SINCA NEW MATERIAL you have visited; (4), enhance your user experience by delivering and measuring the effectiveness of content and advertising tailored to your interests; (5) perform searches and analytic; (6) assist with security and administrative functions. Some cookies are placed in your browser cache while those associated with Flash technologies are stored with your Adobe Flash Player files.

Pixels are tiny electronic tags with a unique identifier embedded in websites, online ads and/or email that are designed to: (1) collect usage information like ad impressions or clicks and e-mail open rates; (2) measure popularity of the advertising; and (3) access user cookies.

As we adopt additional technologies, we may also gather information through other methods.

Please note that you can change your settings to notify you when a cookie is being set or updated, or to block cookies altogether. Please consult the "Help" section of your browser for more information. You can also manage the use of Flash technologies, including flash cookies and local storage objects with the Flash management tools available at Adobe's website. Please note that by blocking, disabling, or managing any or all cookies, you may not have access to certain features or offerings on our websites or apps. For example, to complete a purchase on our websites, you will need to accept cookies sent by our sites. For more information on the cookies we use and the purposes for which we use them, please refer to our Cookie Policy.

Responsible for processing

ANHUI SINCA NEW MATERIAL CO., LTD. with address No.780 south suzhou road chuzhou anhui, is data controller and is responsible for the processing of your personal data. 

Right to complain

If you want to complain about a privacy breach, please contact SINCA HOME GLASS by sending your complain to address ANHUI SINCA NEW MATERIAL CO., LTD. or by sending e-mail to

We will acknowledge receipt of your complaint within five (5) business days. We will do our best to resolve it as quickly as possible and within one (1) month from the date of complaint. In case response would require longer term than one (1) month, we will let you know and inform you of the relevant reason(s). 

Data security

SINCA NEW MATERIAL is committed to protecting the security of your personal data. We use necessary organizational, technical, and administrative measures to protect your personal data under control of SINCA NEW MATERIAL, such as control of access, transmission, input and availability and the separation of data. 

Changes to our Privacy Policy

SINCA NEW MATERIAL may modify or update this Privacy Policy when necessary to reflect changes in SINCA NEW MATERIAL products and services, changes in applicable legislation, regulations or practice and to address customer feedback. Accordingly, please review it periodically. Date of the latest update is always provided on the top of the document.

If there are material changes to this Privacy Policy, you will notify you either by posting a notice or by sending you a notification.

Contact details

If you have questions about this Privacy Policy or SINCA NEW MATERIAL processing of your personal data, please contact SINCA NEW MATERIAL by sending your complain to address ANHUI SINCA NEW MATERIAL CO., LTD. or by sending e-mail to